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Marketing-Website - Neue SavingsSection auf Homepage: "Compliance entdeckt sechsstellige Einsparungen". Pitch-Position der Cookie-Audit-Cost-Optimization-Story fuer DAX-Konzern-Sales (BMW-Case-Style: 90 Vendors -> 25 nach Konsolidierung, EUR 500k-3M / Jahr). - /savings-scan: Kostenloser 5-Min-Saving-Scan-Form (URL + E-Mail). Form-Submit ist Placeholder, soll an Compliance-Backend gehaengt werden. - /savings-methodik: 4-Stufen-Erklaerung der Cookie-Tier-Inferenz + ehrliche Caveats (Listpreise != Vertragspreise, Media-Spend nicht enthalten) + Datenquellen. - Content-de + Content-en in content.ts beide um savings-Block ergaenzt und Section-Numerierung angepasst (03=Savings, 04=Deterministic). - LOC-Split: savings-Inhalte (DE+EN, ~100 LOC) in content.savings.ts ausgelagert damit content.ts unter 500-LOC-Hard-Cap bleibt. Control-Pipeline - LESSONS-LEARNED-mc-check-types.md fuer die parallele CRA-MC-Generation. Erklaert die TEXT/PROCESS/REVIEW-Klassifikation die im Compliance-Repo retrofitted wurde. Verhindert dass CRA-MCs denselben Defekt bekommen. Mapping-Heuristik fuer verification_method -> check_type, plus Backfill-Workflow fuer ~62 ambiguous Eintraege. Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
99 lines
4.0 KiB
TypeScript
99 lines
4.0 KiB
TypeScript
/**
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* Savings-Section content (DE + EN) — ausgelagert aus content.ts,
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* damit content.ts unter dem 500-LOC-Hard-Cap bleibt.
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*/
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export const savingsDE = {
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tag: '03 / NEBENEFFEKT: COST-OPTIMIZATION',
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title: 'Compliance entdeckt',
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titleHighlight: 'sechsstellige Einsparungen.',
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subtitle:
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'Beim Cookie-Audit identifizieren wir Anbieter, die das Gleiche tun. ' +
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'Pro Anbieter eine Kosten-Schaetzung auf Basis von Tier-Inferenz ' +
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'(Cookie-Anzahl, Premium-Feature-Detection, Drittanbieter-Quote).',
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promise: 'Software bezahlt sich beim ERSTEN Scan.',
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caseStudy: {
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label: 'CASE-STUDY: DAX-Automotive-Konzern',
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headline: '90 Cookie-Anbieter → 25 nach Konsolidierung',
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bullets: [
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'5 Web-Analytics-Tools (Adobe Analytics, Content Square, Dynatrace, …) → 1 Matomo Pro',
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'10 Retargeting-Pixel (Criteo, Adform, Outbrain, Taboola, Meta, …) → 3 Kern-Kanaele',
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'5 CDN/Speed-Tools (Akamai, AWS, Baqend, Speedkit, SpeedCurve) → IONOS Cloud + Bunny',
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],
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saving: '€500k–€3M / Jahr',
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side: 'Plus 100% DSGVO-Konformitaet ohne Schrems-II-Risiko',
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},
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pillars: [
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{
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title: 'Tier-Inferenz aus Cookie-Footprint',
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description:
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'>30 Cookies = Enterprise. Premium-Feature-Cookies (s_target_qa, _ab_test, ' +
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'aam_uuid) markieren Add-on-Module. Drittanbieter-Quote + Lebensdauer ' +
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'verraten Tracking-Intensitaet.',
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},
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{
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title: 'Konsolidierungs-Vorschlaege',
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description:
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'Pro Funktions-Kategorie (Analytics, Werbung, CDN, …) ein konkreter ' +
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'EU-Ersatz inkl. Listpreis. Multi-Funktions-Tools (SAP CX, Matomo Pro, ' +
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'IONOS Cloud) ersetzen mehrere Anbieter gleichzeitig.',
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},
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{
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title: 'Ehrliche Caveats',
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description:
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'Bekannte Gruende fuer Mehrfach-Einsatz (Saisonal, A/B-Test, Regional) ' +
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'werden explizit aufgefuehrt — kein Pseudo-Saving. Konzern-Konditionen ' +
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'liegen ueblicherweise 30-50% unter Listpreis (transparent ausgewiesen).',
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},
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],
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cta: 'Kostenlosen 5-Min-Saving-Scan starten',
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ctaSecondary: 'Methodik ansehen',
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}
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export const savingsEN = {
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tag: '03 / SIDE EFFECT: COST OPTIMIZATION',
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title: 'Compliance reveals',
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titleHighlight: 'six-figure savings.',
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subtitle:
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'During the cookie audit we identify vendors that do the same thing. ' +
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'Per vendor we infer the pricing tier from cookie footprint (count, ' +
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'premium-feature detection, third-party ratio).',
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promise: 'The software pays for itself with the FIRST scan.',
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caseStudy: {
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label: 'CASE STUDY: DAX automotive group',
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headline: '90 cookie vendors → 25 after consolidation',
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bullets: [
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'5 Web-Analytics tools (Adobe Analytics, Content Square, Dynatrace, …) → 1 Matomo Pro',
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'10 retargeting pixels (Criteo, Adform, Outbrain, Taboola, Meta, …) → 3 core channels',
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'5 CDN/Speed tools (Akamai, AWS, Baqend, Speedkit, SpeedCurve) → IONOS Cloud + Bunny',
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],
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saving: '€500k–€3M / year',
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side: 'Plus 100% GDPR-compliant without Schrems II risk',
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},
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pillars: [
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{
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title: 'Tier inference from cookie footprint',
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description:
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'>30 cookies = enterprise. Premium-feature cookies (s_target_qa, _ab_test, ' +
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'aam_uuid) mark add-on modules. Third-party share + lifetime reveal ' +
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'tracking intensity.',
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},
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{
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title: 'Consolidation suggestions',
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description:
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'Per functional category (analytics, advertising, CDN, …) a concrete ' +
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'EU substitute incl. list price. Multi-function tools (SAP CX, Matomo Pro, ' +
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'IONOS Cloud) replace multiple vendors at once.',
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},
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{
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title: 'Honest caveats',
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description:
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'Known reasons for multi-vendor use (seasonal, A/B testing, regional) ' +
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'are stated explicitly — no pseudo-savings. Group discounts typically ' +
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'30–50% below list price (transparently disclosed).',
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},
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],
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cta: 'Run the free 5-min savings scan',
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ctaSecondary: 'See the methodology',
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}
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