'use client' import { Language } from '@/lib/types' import { t } from '@/lib/i18n' import GradientText from '../ui/GradientText' import FadeInView from '../ui/FadeInView' import GlassCard from '../ui/GlassCard' import { Target, Users, Handshake, Megaphone, Building2, GraduationCap } from 'lucide-react' interface GTMSlideProps { lang: Language isWandeldarlehen?: boolean } export default function GTMSlide({ lang, isWandeldarlehen }: GTMSlideProps) { const i = t(lang) const de = lang === 'de' const channelsLean = [ { icon: Target, label: de ? 'Gründer-Vertrieb' : 'Founder Sales', pct: '60%', desc: de ? 'Persönliches Netzwerk + Beratung' : 'Personal network + consulting' }, { icon: Megaphone, label: de ? 'Content & SEO' : 'Content & SEO', pct: '25%', desc: de ? 'Webinare, Whitepaper, Fachbeiträge' : 'Webinars, whitepapers, articles' }, { icon: Users, label: de ? 'Empfehlungen' : 'Referrals', pct: '15%', desc: de ? 'Zufriedene Pilotkunden' : 'Satisfied pilot customers' }, ] const channels1M = [ { icon: Target, label: de ? 'Direktvertrieb' : 'Direct Sales', pct: '40%', desc: de ? 'Outbound + Inbound, 2 AEs ab 2027' : 'Outbound + Inbound, 2 AEs from 2027' }, { icon: Handshake, label: de ? 'Channel-Partner' : 'Channel Partners', pct: '30%', desc: de ? 'IT-Händler, Systemhäuser, MSPs' : 'IT resellers, system integrators, MSPs' }, { icon: Megaphone, label: de ? 'Content & Events' : 'Content & Events', pct: '20%', desc: de ? 'Webinare, Messen (it-sa), SEO' : 'Webinars, trade shows (it-sa), SEO' }, { icon: Users, label: de ? 'Empfehlungen' : 'Referrals', pct: '10%', desc: de ? 'Bestandskunden-Empfehlungsprogramm' : 'Customer referral program' }, ] const channels = isWandeldarlehen ? channelsLean : channels1M const idealCustomer = [ { icon: Building2, label: de ? '10-250 Mitarbeiter' : '10-250 Employees' }, { icon: GraduationCap, label: de ? 'Produzierende Industrie (Maschinenbau, Automotive, Elektro, Chemie)' : 'Manufacturing Industry (Machinery, Automotive, Electrical, Chemicals)' }, { icon: Target, label: de ? 'Kein interner Compliance-Officer oder DSB' : 'No Internal Compliance Officer or DPO' }, ] return (
{de ? 'Anhang' : 'Appendix'}
{i.annex.gtm.subtitle}
{de ? 'Ideales Kundenprofil (ICP)' : 'Ideal Customer Profile (ICP)'}
{de ? 'Vertriebskanalmix (Ziel 2028)' : 'Channel Mix (Target 2028)'}
{ch.pct}
{ch.label}
{ch.desc}