feat(pitch-deck): pivot to Maschinen- und Anlagenbau target market
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Refocus entire pitch deck narrative on machine/plant manufacturers with
in-house embedded software development. Key changes:

- i18n: All DE/EN texts updated (cover, problem, solution, market, etc.)
- MarketSlide: Dynamic unit formatting (Mrd/Mio/k) for SOM in millions
- SolutionSlide: Code-Security pillar with ScanLine icon
- HowItWorksSlide: GitBranch icon for code repo connection step
- CompetitionSlide: Security features reframed for firmware/embedded
- RegulatorySlide: Added CRA (Cyber Resilience Act) as 4th tab
- AI chat prompt: Updated Kernbotschaften for Maschinenbau USP
- DB migration: TAM 8.7B, SAM 850M, SOM 7.2M, customers 5-380 (2026-2030),
  4 new differentiator features, product capabilities for code-security

Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
This commit is contained in:
Benjamin Boenisch
2026-02-17 21:42:29 +01:00
parent b7d21daa24
commit e87ec2520d
8 changed files with 245 additions and 98 deletions

View File

@@ -27,49 +27,49 @@ const translations = {
'Anhang: Regulatorik',
],
cover: {
tagline: 'Datensouveraenitaet meets KI-Compliance',
tagline: 'Compliance & Code-Security fuer den Maschinenbau',
subtitle: 'Pre-Seed · Q4 2026',
cta: 'Pitch starten',
},
problem: {
title: 'Das Problem',
subtitle: 'Compliance-Komplexitaet ueberfordert den Mittelstand',
subtitle: 'Maschinenbauer entwickeln Software — aber wer sichert Compliance und Code-Sicherheit?',
cards: [
{
title: 'DSGVO',
stat: '4.1 Mrd EUR',
desc: 'Bussgelder seit 2018 in der EU. 83% der KMUs sind nicht vollstaendig konform.',
desc: 'Bussgelder seit 2018. Maschinenbauer verarbeiten Kundendaten, Telemetrie und Wartungsprotokolle — oft ohne DSGVO-Prozesse.',
},
{
title: 'AI Act',
stat: 'Aug 2025',
desc: 'Neue EU-Verordnung tritt in Kraft. Unternehmen muessen KI-Systeme klassifizieren und dokumentieren.',
desc: 'Maschinen mit KI-Komponenten muessen klassifiziert werden. Embedded KI in Steuerungen und Predictive Maintenance erfordert Dokumentation.',
},
{
title: 'NIS2',
title: 'CRA & NIS2',
stat: '30.000+',
desc: 'Unternehmen in Deutschland neu betroffen. Cybersecurity-Anforderungen steigen massiv.',
desc: 'Der Cyber Resilience Act verpflichtet Hersteller, Software in ihren Produkten abzusichern. NIS2 erweitert die Cybersecurity-Pflichten auf den Maschinenbau.',
},
],
quote: 'Unternehmen brauchen keine weiteren Compliance-Tools — sie brauchen eine KI, die Compliance fuer sie erledigt.',
quote: 'Maschinenbauer brauchen keine Compliance-Berater — sie brauchen eine KI, die ihren Code scannt, Risiken bewertet und Compliance dokumentiert.',
},
solution: {
title: 'Die Loesung',
subtitle: 'ComplAI — Compliance auf Autopilot',
subtitle: 'ComplAI — Compliance & Code-Security auf Autopilot',
pillars: [
{
title: 'Self-Hosted',
desc: 'Eigene Hardware im Serverraum. Kein Byte verlaesst das Unternehmen. Volle Datensouveraenitaet.',
title: 'Self-Hosted Vorarbeit',
desc: 'Mac Mini oder Mac Studio im Serverraum scannt Code, analysiert Repositories und erstellt Compliance-Dokumente. Kein Byte verlaesst das Unternehmen.',
icon: 'server',
},
{
title: 'Auto-Compliance',
desc: 'KI erledigt DSGVO, AI Act und NIS2 automatisch. Dokumentation, Audits und Updates — alles KI-gesteuert.',
icon: 'shield',
title: 'Code-Security & DevSecOps',
desc: 'Scannt Firmware und Software mit integrierten DevSecOps-Tools (Trivy, Semgrep, Gitleaks). Das 1000B Cloud-LLM implementiert Fixes und schreibt Risikoanalysen.',
icon: 'scan',
},
{
title: 'KI-Assistent',
desc: 'Vollautonomer Kundensupport. Beantwortet Fragen, aendert Dokumente, bereitet Audits vor — 24/7.',
title: 'Compliance-KI',
desc: 'Macht Ihr Unternehmen UND Ihre Produkte compliant. DSGVO, AI Act, CRA und NIS2 — automatisiert. BSI-zertifiziertes 1000B LLM in Deutschland gehostet.',
icon: 'bot',
},
],
@@ -85,29 +85,29 @@ const translations = {
},
howItWorks: {
title: 'So funktioniert\'s',
subtitle: 'In 4 Schritten zur vollstaendigen Compliance',
subtitle: 'In 4 Schritten zu Compliance & Code-Security',
steps: [
{
title: 'Hardware aufstellen',
desc: 'Mac Mini oder Mac Studio im Serverraum anschliessen. Plug & Play — keine Cloud noetig.',
desc: 'Mac Mini oder Mac Studio im Serverraum anschliessen. Plug & Play — scannt ab Tag 1 Ihre Repositories.',
},
{
title: 'KI konfigurieren',
desc: 'Branche, Groesse und Regularien angeben. Die KI erstellt automatisch alle Compliance-Dokumente.',
title: 'Code-Repos verbinden',
desc: 'Git-Repos, CI/CD Pipelines und Firmware-Projekte anbinden. Die lokale KI scannt automatisch auf Schwachstellen und Compliance-Luecken.',
},
{
title: 'Compliance automatisieren',
desc: 'Laufende Ueberwachung, automatische Updates bei Rechtsaenderungen und Audit-Vorbereitung.',
title: 'Compliance & Security automatisieren',
desc: 'Laufende Code-Analyse und Risikoanalysen bei jeder Aenderung. Bei kritischen Fixes schaltet sich das 1000B Cloud-LLM zu und implementiert Verbesserungen.',
},
{
title: 'Audit bestehen',
desc: 'Vollstaendige Dokumentation auf Knopfdruck. Behoerdenanfragen werden KI-gestuetzt beantwortet.',
desc: 'Vollstaendige Dokumentation fuer DSGVO, AI Act, CRA und NIS2 auf Knopfdruck. Risikobeurteilungen fuer Ihre Software inklusive.',
},
],
},
market: {
title: 'Marktchance',
subtitle: 'Der Compliance-Markt waechst zweistellig',
subtitle: 'Der Maschinenbau braucht Compliance & Code-Security',
tam: 'TAM',
sam: 'SAM',
som: 'SOM',
@@ -188,10 +188,10 @@ const translations = {
send: 'Senden',
thinking: 'Denke nach...',
suggestions: [
'Wie skaliert das Geschaeftsmodell?',
'Was ist der unfaire Vorteil?',
'Wie sieht die Exit-Strategie aus?',
'Warum Self-Hosting statt Cloud?',
'Wie funktioniert die Code-Security fuer Firmware?',
'Warum koennen Proliance und DataGuard das nicht?',
'Was kostet die Loesung fuer einen Maschinenbauer?',
'Wie sieht die Risikoanalyse fuer unsere Software aus?',
],
},
annex: {
@@ -209,7 +209,7 @@ const translations = {
},
regulatory: {
title: 'Regulatorische Details',
subtitle: 'Die drei Saeulen der EU-Compliance',
subtitle: 'Die vier Saeulen der EU-Compliance fuer Maschinenbauer',
},
engineering: {
title: 'Engineering Deep Dive',
@@ -247,49 +247,49 @@ const translations = {
'Appendix: Regulatory',
],
cover: {
tagline: 'Data Sovereignty meets AI Compliance',
tagline: 'Compliance & Code Security for Machine Manufacturers',
subtitle: 'Pre-Seed · Q4 2026',
cta: 'Start Pitch',
},
problem: {
title: 'The Problem',
subtitle: 'Compliance complexity overwhelms SMEs',
subtitle: 'Machine manufacturers develop software — but who ensures compliance and code security?',
cards: [
{
title: 'GDPR',
stat: 'EUR 4.1B',
desc: 'in fines since 2018 across the EU. 83% of SMEs are not fully compliant.',
desc: 'in fines since 2018. Machine manufacturers process customer data, telemetry and maintenance logs — often without GDPR processes.',
},
{
title: 'AI Act',
stat: 'Aug 2025',
desc: 'New EU regulation takes effect. Companies must classify and document AI systems.',
desc: 'Machines with AI components must be classified. Embedded AI in controllers and predictive maintenance requires documentation.',
},
{
title: 'NIS2',
title: 'CRA & NIS2',
stat: '30,000+',
desc: 'companies newly affected in Germany. Cybersecurity requirements increase massively.',
desc: 'The Cyber Resilience Act obligates manufacturers to secure software in their products. NIS2 extends cybersecurity obligations to machine manufacturing.',
},
],
quote: 'Companies don\'t need more compliance tools — they need an AI that handles compliance for them.',
quote: 'Machine manufacturers don\'t need compliance consultants — they need an AI that scans their code, assesses risks and documents compliance.',
},
solution: {
title: 'The Solution',
subtitle: 'ComplAI — Compliance on Autopilot',
subtitle: 'ComplAI — Compliance & Code Security on Autopilot',
pillars: [
{
title: 'Self-Hosted',
desc: 'Own hardware in your server room. No data leaves the company. Full data sovereignty.',
title: 'Self-Hosted Preprocessing',
desc: 'Mac Mini or Mac Studio in your server room scans code, analyzes repositories and creates compliance documents. No data leaves the company.',
icon: 'server',
},
{
title: 'Auto-Compliance',
desc: 'AI handles GDPR, AI Act and NIS2 automatically. Documentation, audits and updates — all AI-powered.',
icon: 'shield',
title: 'Code Security & DevSecOps',
desc: 'Scans firmware and software with integrated DevSecOps tools (Trivy, Semgrep, Gitleaks). The 1000B cloud LLM implements fixes and writes risk assessments.',
icon: 'scan',
},
{
title: 'AI Assistant',
desc: 'Fully autonomous customer support. Answers questions, modifies documents, prepares audits — 24/7.',
title: 'Compliance AI',
desc: 'Makes your company AND your products compliant. GDPR, AI Act, CRA and NIS2 — automated. BSI-certified 1000B LLM hosted in Germany.',
icon: 'bot',
},
],
@@ -305,29 +305,29 @@ const translations = {
},
howItWorks: {
title: 'How It Works',
subtitle: 'Full compliance in 4 steps',
subtitle: 'Compliance & code security in 4 steps',
steps: [
{
title: 'Set Up Hardware',
desc: 'Connect Mac Mini or Mac Studio in your server room. Plug & Play — no cloud needed.',
desc: 'Connect Mac Mini or Mac Studio in your server room. Plug & Play — scans your repositories from day one.',
},
{
title: 'Configure AI',
desc: 'Specify industry, size, and regulations. The AI automatically creates all compliance documents.',
title: 'Connect Code Repos',
desc: 'Connect Git repos, CI/CD pipelines and firmware projects. The local AI automatically scans for vulnerabilities and compliance gaps.',
},
{
title: 'Automate Compliance',
desc: 'Continuous monitoring, automatic updates for regulatory changes and audit preparation.',
title: 'Automate Compliance & Security',
desc: 'Continuous code analysis and risk assessments on every change. For critical fixes, the 1000B cloud LLM steps in and implements improvements.',
},
{
title: 'Pass Audits',
desc: 'Complete documentation at the push of a button. Authority inquiries answered AI-powered.',
desc: 'Complete documentation for GDPR, AI Act, CRA and NIS2 at the push of a button. Risk assessments for your software included.',
},
],
},
market: {
title: 'Market Opportunity',
subtitle: 'The compliance market grows double-digit',
subtitle: 'Machine manufacturing needs compliance & code security',
tam: 'TAM',
sam: 'SAM',
som: 'SOM',
@@ -408,10 +408,10 @@ const translations = {
send: 'Send',
thinking: 'Thinking...',
suggestions: [
'How does the business model scale?',
'What is the unfair advantage?',
'What does the exit strategy look like?',
'Why self-hosting instead of cloud?',
'How does code security work for firmware?',
'Why can\'t Proliance and DataGuard do this?',
'What does the solution cost for a machine manufacturer?',
'What does the risk assessment for our software look like?',
],
},
annex: {
@@ -429,7 +429,7 @@ const translations = {
},
regulatory: {
title: 'Regulatory Details',
subtitle: 'The three pillars of EU compliance',
subtitle: 'The four pillars of EU compliance for machine manufacturers',
},
engineering: {
title: 'Engineering Deep Dive',