From 824f8a7ff2e55a92dadb5b2086576ded552c4009 Mon Sep 17 00:00:00 2001 From: Benjamin Admin Date: Sun, 19 Apr 2026 17:57:45 +0200 Subject: [PATCH] fix(pitch-deck): remove duplicate phases from GTM slide Phases were duplicated between GTM slide and Strategy slide. GTM now shows only: ICP (Ideal Customer Profile) + Channel Mix. Phases remain exclusively on Strategy slide (version-aware). Co-Authored-By: Claude Opus 4.6 (1M context) --- pitch-deck/components/slides/GTMSlide.tsx | 93 ----------------------- 1 file changed, 93 deletions(-) diff --git a/pitch-deck/components/slides/GTMSlide.tsx b/pitch-deck/components/slides/GTMSlide.tsx index 4d4f406..afe6404 100644 --- a/pitch-deck/components/slides/GTMSlide.tsx +++ b/pitch-deck/components/slides/GTMSlide.tsx @@ -16,80 +16,6 @@ export default function GTMSlide({ lang, isWandeldarlehen }: GTMSlideProps) { const i = t(lang) const de = lang === 'de' - const phasesLean = [ - { - phase: de ? 'Phase 1: Gründung & Pilot (2026)' : 'Phase 1: Founding & Pilot (2026)', - color: 'border-indigo-500/30 bg-indigo-500/5', - textColor: 'text-indigo-400', - items: [ - de ? 'Gründer verkaufen selbst — persönliches Netzwerk' : 'Founders sell themselves — personal network', - de ? 'Fokus: 3-5 Pilotkunden im Maschinenbau' : 'Focus: 3-5 pilot customers in manufacturing', - de ? 'Beratungsumsätze (5k/Mon) finanzieren Anlaufphase' : 'Consulting revenue (5k/month) finances ramp-up', - de ? 'Case Studies und erste Referenzen aufbauen' : 'Build case studies and first references', - ], - }, - { - phase: de ? 'Phase 2: Organisches Wachstum (2027-2028)' : 'Phase 2: Organic Growth (2027-2028)', - color: 'border-purple-500/30 bg-purple-500/5', - textColor: 'text-purple-400', - items: [ - de ? 'Content Marketing: Compliance-Webinare, SEO' : 'Content marketing: Compliance webinars, SEO', - de ? 'Beratung steigt auf 10-20k/Mon (Cashflow)' : 'Consulting grows to 10-20k/month (cashflow)', - de ? 'Erste Vertriebsperson ab September 2028' : 'First salesperson from September 2028', - de ? 'Ziel: 10-20 Bestandskunden organisch' : 'Target: 10-20 active customers organically', - ], - }, - { - phase: de ? 'Phase 3: Skalierung (2029+)' : 'Phase 3: Scaling (2029+)', - color: 'border-emerald-500/30 bg-emerald-500/5', - textColor: 'text-emerald-400', - items: [ - de ? 'Channel-Ansatz mit Bechtle/CANCOM ab Revenue' : 'Channel approach with Bechtle/CANCOM from revenue', - de ? 'Marketing-Person und Customer Success' : 'Marketing hire and customer success', - de ? '50-200+ Kunden, Break-Even erreicht' : '50-200+ customers, break-even reached', - de ? 'Profitables Wachstum ohne weitere Finanzierungsrunde' : 'Profitable growth without further funding round', - ], - }, - ] - - const phases1M = [ - { - phase: de ? 'Phase 1: Pilot (2026)' : 'Phase 1: Pilot (2026)', - color: 'border-indigo-500/30 bg-indigo-500/5', - textColor: 'text-indigo-400', - items: [ - de ? 'Direktvertrieb an 5-20 KMU in DACH' : 'Direct sales to 5-20 SMEs in DACH', - de ? 'Fokus: Maschinen- & Anlagenbau, Automobilindustrie, Elektro- & Digitalindustrie' : 'Focus: Machinery & Plant Eng., Automotive, Electrical & Digital Industry', - de ? 'Persönliches Onboarding, White-Glove-Service' : 'Personal onboarding, white-glove service', - de ? 'Case Studies und Referenzkunden aufbauen' : 'Build case studies and reference customers', - ], - }, - { - phase: de ? 'Phase 2: Skalierung (2027)' : 'Phase 2: Scale (2027)', - color: 'border-purple-500/30 bg-purple-500/5', - textColor: 'text-purple-400', - items: [ - de ? 'Channel-Partnerschaften mit IT-Systemhäusern' : 'Channel partnerships with IT system integrators', - de ? 'IHK- und Handwerkskammer-Kooperationen' : 'Chamber of Commerce & Industry partnerships', - de ? 'Content Marketing: Compliance-Webinare, Whitepaper' : 'Content marketing: Compliance webinars, whitepapers', - de ? 'Zielkunden: 50-200 in regulierten Branchen' : 'Target: 50-200 customers in regulated industries', - ], - }, - { - phase: de ? 'Phase 3: Expansion (2028+)' : 'Phase 3: Expansion (2028+)', - color: 'border-emerald-500/30 bg-emerald-500/5', - textColor: 'text-emerald-400', - items: [ - de ? 'Cloud-Tier für größere Unternehmen (50-500 MA)' : 'Cloud tier for larger companies (50-500 employees)', - de ? 'EU-Expansion: Österreich, Schweiz, Benelux, Nordics' : 'EU expansion: Austria, Switzerland, Benelux, Nordics', - de ? 'OEM/Whitelabel für Steuerberater und Wirtschaftsprüfer' : 'OEM/whitelabel for tax advisors and auditors', - de ? 'Self-Service-Onboarding und PLG-Motion' : 'Self-service onboarding and PLG motion', - ], - }, - ] - - const phases = isWandeldarlehen ? phasesLean : phases1M - const channelsLean = [ { icon: Target, label: de ? 'Gründer-Vertrieb' : 'Founder Sales', pct: '60%', desc: de ? 'Persönliches Netzwerk + Beratung' : 'Personal network + consulting' }, { icon: Megaphone, label: de ? 'Content & SEO' : 'Content & SEO', pct: '25%', desc: de ? 'Webinare, Whitepaper, Fachbeiträge' : 'Webinars, whitepapers, articles' }, @@ -143,25 +69,6 @@ export default function GTMSlide({ lang, isWandeldarlehen }: GTMSlideProps) { - {/* Phases */} -
- {phases.map((phase, idx) => ( - -
-

{phase.phase}

-
    - {phase.items.map((item, iidx) => ( -
  • - - {item} -
    • - ))} -
-
- - ))} -
- {/* Channel Mix */}